From Fabric to Fortune Reinvention of Nishat Mills Bath Towel Division
Overview Nishat Mills Limited (NML) is one of the leaders in Pakistan’s textile sector. It innovatively revamped its Bath Towel Division to meet the challenges of increasing costs, supply chain inefficiencies, and changing market demands. Some of the major challenges were raw material quality fluctuations, old machinery, and customer preferences shifting towards sustainability and functionality. […]